Marketing Automation & AI Solutions

Automate the work.
Scale the results.

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Scale Revenue, Not Headcount

We create lifecycle marketing, lead management, and AI-driven automation to help revenue teams convert more with less manual work.
Marketing automation isn't about replacing people—it's about scaling the work that drives revenue. FullOn Strategy builds lifecycle marketing systems, lead management workflows, and AI-powered automation that increase efficiency, improve conversions, and reduce CAC.

From HubSpot and Marketo to Klaviyo and custom AI agents, we help you automate lead routing, scoring, nurture, enrichment, and reporting so your team can focus on strategy, not manual tasks.
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Trusted By

...and many others!

Platforms We Master

01.
HubSpot
Marketing Hub, Sales Hub, and Operations Hub: workflows, lead scoring, email automation, CRM integration, andreporting.
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02.
Marketo
Enterprise-level automation: program templates, revenue cycle modeling, ABM orchestration, and advanced attribution.
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03.
Klaviyo
E-commerce lifecycle marketing: abandoned cart, post-purchase, win-back, and SMS automation with deep Shopify integration.
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04.
Salesforce Marketing Cloud
Email Studio, Journey Builder, and Advertising Studio: enterprise-scale automation and personalization.
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05.
Custom AI Agents
Safe, effective AI automation: lead enrichment, chatbots, content generation, and workflow intelligence (where appropriate).
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Use Cases We Automate

Lead Routing & Scoring

Automatically score leads based on fit and behavior, route them to the right sales reps, and trigger alerts for high-priority prospects.

Nurture & Lifecycle Marketing

Build drip campaigns, onboarding sequences, re-engagement programs, and retention workflows that move prospects through the funnel.

Data Enrichment & Hygiene

Automate contact enrichment, duplicate detection, data normalization, and CRM hygiene to keep your database clean and actionable

Chatbots & Conversational AI

Deploy chatbots for qualification, scheduling, FAQ answering, and lead capture—24/7 availability with human handoff.

Reporting & Governance

CDP & Integrations
We integrate your marketing automation platform with your CRM, analytics tools, ad platforms, and data warehouses for a unified view of the customer.
Consent & Compliance
We build GDPR, CCPA, and CAN-SPAM compliant workflows with proper consent management, unsubscribe handling, and data retention policies.
Reporting & Dashboards
Real-time dashboards that show email performance, funnel velocity, campaign ROI, and attribution—no more digging through platform reports.

Measurement

We track metrics that matter:
01.
Lead velocity: How fast are leads moving through the funnel?
02.
Conversion rates: Are automated workflows outperforming manual processes?
03.
Time savings: How many hours per week are you saving through automation?
04.
CAC & efficiency: Is automation reducing cost per acquisition and improving sales productivity?

Proof: Results That Matter

Composite Case Snapshot

Challenge

A B2B SaaS company was manually routing leads, sending one-off emails, and struggling with data hygiene. Their sales team was drowning in unqualified leads, and marketing had no visibility into funnel performance.

Solution

FullOn Strategy implemented HubSpot workflows for lead scoring, automated routing, nurture campaigns, and data enrichment. We also built dashboards for real-time reporting.

Results
  • 60% reduction in lead response time through automated routing
  • 35% increase in MQL-to-SQL conversion via nurture automation
  • 20 hours/week saved by marketing ops through workflow automation
  • $45K annual savings from reduced manual data entry and tool consolidation

Ready to Scale Your Marketing Operations?

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FAQs

What platforms do you specialize in?

HubSpot, Marketo, Klaviyo, Salesforce Marketing Cloud, Pardot, ActiveCampaign, and custom integrations via Zapier, Make, or API.

Can you migrate us from one platform to another?

Yes. We've led dozens of platform migrations (e.g., Marketo to HubSpot, Mailchimp to Klaviyo). We handle data migration, workflow rebuilding, and user training.

Do you build custom AI solutions?

We can. We specialize in safe, effective AI: lead enrichment, chatbots, content generation, and workflow intelligence. We don't deploy AI for the sake of it—only where it drives measurable value.

How do you handle data privacy and compliance?

We build GDPR, CCPA, and CAN-SPAM compliant systems with proper consent management, data retention policies, and audit trails. Compliance is built into every workflow.

Can you integrate our marketing automation with Salesforce or other CRMs?

Absolutely. We specialize in CRM integrations: bi-directional syncs, field mapping, lead lifecycle management, and attribution reporting.

Do you offer ongoing management or just setup?

Both. We can deliver automation strategy and implementation, or we can stay on as your fractional marketing ops team to manage, optimize, and scale your systems.

Automate Smarter. Grow Faster.

Your team shouldn't be stuck doing manual work. Let's build systems that scale.

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